Platinum Jewelry: A Handy Guide

First gaining popularity in the early 1900s during the Art Deco period, platinum jewelry remains a prominent fashion trend in the present day. In fact, platinum's popularity has only grown with time, becoming one of the most coveted precious metals. The phrase "platinum" is often used to denote luxury and exclusivity, more so than even gold. For instance, the most successful albums "go platinum," and "platinum" club members enjoy greater privileges than those of "gold" status.

Platinum's ethereal white color is undoubtedly its most prized and distinctive feature. This ghostly sheen is completely natural and can last many years due to the metal's extreme durability. Thanks to its enduring beauty, more couples than ever are choosing platinum for their engagement rings and wedding bands . However, platinum's popularity is not just limited to wedding rings. Modern jewelry makers use this precious metal to curate fine platinum jewelry that encompasses necklaces, bracelets, and earrings . Regardless of the occasion, outfit, or personal taste, there's a platinum piece that's sure to wow you.

What is Platinum?

Platinum is a naturally occurring precious metal that's also exceedingly rare. Compared to gold, platinum is harder and more robust, making it an ideal choice for making long-lasting jewelry. Platinum jewelry looks better and better as it ages with time as it naturally develops a "patina," a finish that gives the jewelry an incomparable vintage feel. As such, platinum engagement rings and wedding rings remain stunning and strong decades after they are first worn.

How Pure is Platinum Jewelry?

Out of all the precious metals, platinum is the purest. Platinum pieces feature 95% pure metal, making them an excellent option for those seeking durable wedding rings that can stand up to daily wear and tear.

How Is Platinum Different from Silver and White Gold?

At first glance, silver, white gold, and platinum look almost the same. However, when it comes to shopping for platinum jewelry, the differences between them are pronounced. To get the best value, it's important to know the key differences between these three similar-looking metals. Platinum is about 40% denser than white gold. It's also much stronger and heavier than silver and white gold. Platinum doesn't change its color over time and is more durable than the others. It doesn't scratch easily and requires minimal maintenance when compared to gold or silver items. Platinum is 30 times rarer than gold and four times as strong. This explains the reason why platinum is more valuable than gold.